Conan - VR & Experiential

Tasked with creating a “never-been-done” before experience for San Diego Comic-Con, I came up with the idea to literally allow fans to step into Conan’s head. Leading the creative side of the project, I wrote and directed a VR experience featuring the voice of Conan O’Brien himself.

To extend the concept further, I had the idea to create VR headsets shaped like Conan’s noggin, which became one of the most hilarious and talked about images from the show floor. To complete the experience, I added a giant periscope that live-streamed Conan’s studio, while simultaneously rotating the giant Conan head over our activation.